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With 85% of travel booked online you
are not asking members to do anything they are
uncomfortable doing or they are not already doing. You
are only asking them
to shift their activity.
Simply stated, all you are saying
to your members or supporters is this:
“We know you are
going to book travel on-line. All we are asking is that
you book your travel with us. You’ll receive competitive
rates or better and you’ll be helping a cause you
believe in.”
Even a relatively low participation
rate by membership can produce significant funds! |
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